When Toyota debuted its Lexus luxury division to America in 1989, it had a different vision of what the proper premium sedan should be. The Asian image was not only of a car worthy of some status, but to earn the extra money over other more plebian vehicles. A luxury car should also exude value, …
Last year, Chevrolet’s Silverado pickup series was displaced from its customary runner-up position on the sales charts by FCA’s Ram series — the first time this had ever happened. GMC Sierra pickup truck sales expanded, yet the redesigned Silverado took a step backward. This event could not have played out well in the halls of …
General Motors’ GMC Truck Division has created its own sub-brand within the entire lineup. Using the Denali title on a version of each GMC offering has increased not only sales, but net margin across the board — making GMC the most profitable part of GM. Also helping GMC’s status within the organization is the continued …
Exactly 30 years ago, a bright red Honda Civic sedan graced our dooryard as the replacement for a cancer-stricken Accord sedan with over 175,000 miles that appeared bent on self-destructing. This purchase mirrored wife Kathryn’s earlier Honda purchase, her very first car, except the salesman asked her not to come back again. She had squeezed …
The 2020 Outback wears evolutionary styling outside, yet an upgraded, tech-rich interior that packs more rear seat space and greater cargo capacity — all while retaining the virtues that make this America’s favorite wagon. Since 1996, the Outback has propelled Subaru’s sales in America — the brand’s largest market. Now in its sixth generation, and …
Thick, heavy snowflakes are peppering the windshield as my Lighting Blue Ranger FX4 squirts through the narrow streets of downtown Nashua and heads northeast for Maine. As each county line passes, the weather conditions change — right along with the temperature readout. Heavy rain replaces the wet snow, but just after the York toll plaza, …
For many drivers, there is a little “Walter Mitty” inside each of us; wishing, dreaming and otherwise envisioning exploits beyond our reality. In case you ever wondered what it would be like to have a Saturn Five rocket under the hood of your Subaru, Honda or otherwise safe family wagon, FCA’s Jeep Division has taken …
Toyota has built a stellar reputation for its small pickup series that goes all the way back to the 1970s. Now named Tacoma, this small-to-mid-size pickup is a functional suburban vehicle, a durable recreational tool, as well as a tough off-road warrior. Last year, Toyota sold over 248,800 Tacoma extended-cab and double-cab trucks in America …
The winter sunrise creates a brilliant red horizon — the kind of sky that sailors lament. Their old adage about “red sky in the morning, sailors take warning” proved more than fortuitous on this day, as we launched the Ford Explorer ST from central Hancock County westward to the White Mountains of New Hampshire. Curiously, …
For 10 years, Chrysler/FCA has been trying to convince consumers that its pickup brand is now called Ram, but drivers of every ilk still prefer the Dodge label. The thing is, these new Ram pickups are so different from anything Dodge built, and now so popular, that perhaps the shift to Ram was the name …
